วันพฤหัสบดีที่ 28 เมษายน พ.ศ. 2559

B&C Today: CNN Goes Big With Xmedia Data; FCC Seeks Comment on ATSC 3.0

 
 
 

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CNN Sees Big Audience in comScore Xmedia Data
First look at reach combining TV, desktop and mobile viewing
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WHY THIS MATTERS: comScore and Nielsen — the leader in the TV measurement market — are racing to provide a cross-platform measurement system that includes viewing on all platforms and all devices.
 
FCC Seeks Comment on ATSC 3.0 Petition
Parties have until June 27 to weigh in
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WHY THIS MATTERS: The next-gen system would allow for interactivity, UHD, advanced emergency alerts, more channels in the same bandwidth, mobile broadcast TV, and datacasting, all ways for broadcasters to remain competitive in a multi-platform world.
 
NBCU Cash Flow Rose 10% in 1Q
Comcast shows increase in video customers
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WHY THIS MATTERS: At NBCUniversal, cash flow was $1.6 billion and the growth came despite comparison with having broadcast the Super Bowl a year ago.

 
 

 
 

 
 
 

More Headlines

 
 
 
 

De Crinis Departs USA Network for UCP Studio Deal

Tegna Media Revenue Up 12% in Quarter

CBS Renews Entire Daytime Lineup for Next Season

Senate Democrats Push for Rosenworcel Vote

Fox Gives Season Orders to '24: Legacy,' Lee Daniels' 'Star'

'Live' Overnight Ratings Up 62% on Ripa's Return

Netflix Brings Back 'Wet Hot American Summer'

New 4C Product Analyzes TV Ad Campaigns in Flight

Discovery Invests in Asian Rugby OTT

Senate Commerce Passes Bipartisan FCC Reauthorization

more headlines »

 
 

 
 

 
 
 
 

Blog Of Note

 
 
 

NBC Has Pole Position in Strong Upfront: Burke
By Jon Lafayette
Add NBCUniversal CEO Steve Burke to the chorus of TV execs predicting a strong upfront. During Comcast's earnings call with analysts Wednesday morning, Burke was asked about NBC's approach to the upfront. He said that TV was improving its position against digital.
READ MORE »
 
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