วันพุธที่ 2 สิงหาคม พ.ศ. 2560

B&C Today: E.W. Scripps Buys Katz Networks; New CBS Heads Defend Diversity Stance

 
 
 

Broadcasting & Cable Newsletter

 

August 2, 2017

 
 

B&C Today

The best of BroadcastingCable.com delivered to your inbox daily
 
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Top Stories
 
 
 
E.W. Scripps Buys Katz Networks in $302M Deal
Scripps will own Katz's four multicast networks—Bounce, Grit, Escape and Laff
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WHY THIS MATTERS: The networks are forecast to generate about $180 million in revenue and about $30 million in segment profit in 2018, Scripps said.
 
TCA17: New CBS Heads Kahl, Sherman Defend Diversity Stance
'We are absolutely moving in the right direction,' says Kahl
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WHY THIS MATTERS: Critics honed in on the recent departure of Hawaii Five-0 stars Daniel Dae Kim and Grace Park.
 
Study Finds TV Ads Still Most Influential
TVB reports TV influences purchases among all age groups
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WHY THIS MATTERS: The study looked at 20 different media platforms and their effectiveness in swaying purchases in six categories.

 
 

 

 

 
 

 

More Top Stories
 
 
 
Syndication Ratings: Mags Move Up for Second Straight Week on O.J. News

Tegna Media Revenue Grows 5% in Q2

FreeWheel Report Calls OTT Better Form of TV Advertising

CBS All Access Adds CBSN

Vicky Free to Head Marketing at Disney/ABC Home Entertainment, TV Distribution

DirecTV Now Seeking Cloud DVR Testers

WE tv Preps Matchmaking Series 'Love Blows'

Comcast Adds Cable Industry Weight to ONAP

TCA17: Why 'Young Sheldon' Is Turning Chuck Lorre Into a 'Nervous Wreck'

Comcast Spotlight, Viacom, TiVo, comScore, WideOrbit Join 2017 Advanced Advertising Summit as Sponsors
more headlines »

 
 

Blog Of Note
 
 

Artificial Intelligence Addresses Ineffective Ad Targeting and Engagement
By Matt Gay, advertising solutions lead, Accenture
The advertising industry faces major challenges. One of them is the industry's widespread difficulty targeting ads effectively. Too many ads are seen or heard by people who are not interested in the products or services being advertised. Frequently, advertisers don't know whom the correct people are to target or how to reach them.
READ MORE »
more blogs »

 
 

 

 

 
 

 

Departments
 
 
 
Programming: TCA17: CBS All Access Greenlights Three New Originals

Platforms:
Fire TV Lights Up Far-Field Control

Fates & Fortunes:
Report: Bill Shine Considered for White House Post

Currency:
Discovery-Scripps: Thin Is In

Local TV:
Keith Hopkins Named Nexstar Senior VP of Distribution

 
 

Events
 
 

News Technology Summit
September 26-27, 2017 | Atlanta Airport Marriott, GA
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Streaming Technology Leadership Summit
October 16-17, 2017 | The Stewart Hotel, NYC
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NYC Television Week
October 16-19, 2017 | NYC
Learn More

B&C Hall Of Fame
October 16 | Grand Hyatt Hotel, NYC
Learn More

VR 2020 Summit
October 17 | The Stewart Hotel, NYC
Learn More

Advanced Advertising
October 18 | Sheraton Times Square, NYC
Learn More

NextTV Summit New York City
October 18 | Sheraton Times Square, NYC
Learn More

Hispanic Television Summit
October 19 | Sheraton Times Square, NYC
Learn More

TV Data Summit
October 19 | Sheraton Times Square, NYC
Learn More

more events »

 
 

Jobs
 
 

Director of Sales
WROC – Rochester, NY, United States
 
Executive Producer
WBNS 10TV – Columbus, OH, United States
 
Engineering Division Director
NET - Nebraska's PBS and NPR Stations – Lincoln, NE, United States
 
Digital Content Producer / Production Assistant / IT Support
Sinclair Broadcast Group – Wilkes-Barre, PA, US
 
more jobs »

 
 
 
 

 
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