B&C Today: Viewership for Final Four Games Increases by 44%; The CW Sets Its Summer Premieres

Broadcasting & Cable Newsletter   April 3, 2017     The best of BroadcastingCable.com delivered to your inbox daily     Top Stories       Viewership for Final Four Games Increases by 44% CBS broadcasts register big increases over Turner cable totals READ MORE » WHY THIS MATTERS: So far, CBS and Turner's coverage of March Madness is the second-most watched in 23 years with an average viewership of 10.4 million viewers.   The CW Sets Its Summer Premieres Treasure-hunting 'Hooten & the Lady' debuts July 13 READ MORE » WHY THIS MATTERS: The CW's summer schedule kicks off with Whose Line Is It Anyway? returning on May 29.    Sportsrocket's Turbine Puts Live Sports on Multiple Digital Platforms Formula Drift event streamed to Twitch, Facebook, YouTube, others READ MORE » WHY THIS MATTERS: Turbine enables live events to be streamed on multiple online and social platforms simultaneously.   More Top Stories       BET Head of Original Programming Let Go While on Medical Leave Dickerson Named CBS News Chief Washington Correspondent Ajit Pai's BDS Proposal Draws Mixed Reviews Verizon Targets Next-Gen Services Under New Structure FCC Loses Fax Opt-Out Ad Ruling KTVU San Francisco Adds 11 p.m. News Funny or Die, IM Global Television Work Out Sales Deal L.A. Rams to Star in Season Two of Amazon's 'All or Nothing' FirstNet Milestone Draws Crowd of Fans, Including White House Sen. Brian Schatz Opposes Gorsuch Supreme Court Nomination more headlines »   Blog Of Note     Friend or Faux By John Eggerton Journalists are trained, or at least I think they are (I am an English major and can recite some poetry), to believe almost nothing that is pitched as news on April 1. Want to bury a bad financial report or corporate scandal? Give it a clever headline and an April 1 release date and fire away. READ MORE » more blogs »   Departments       Technology: VRV Launches PC Trials Local TV: RTDNA Creates Task Force to Defend First Amendment Washington: USTelecom: FCC's Broadband Privacy Reg Rollback No Reason for Panic    Events     Technology Leadership Awards April 24, 2017 | Westgate Resort & Casino | Las Vegas, NV Learn More VIDWeek June 12-16, 2017 Learn More The Programmatic Summit June 12-13 | The Stewart Hotel, NYC Learn More Next TV Summit June 14, 2017 | The Stewart Hotel, NYC Learn More Emerging Video Technologies June 15, 2017 | Convene Conference Center, NYC Learn More Next Wave Of Leaders June 16, 2017 | The Stewart Hotel, NYC Learn More The Digital Media Tech Leadership Summit June 20-21, 2017 | Tampa Airport Marriott, FL Learn More more events »   Jobs     Manager, Television Analytics NASCAR – NC, United States   Manager, Engineering and IT The Christian Broadcasting Network – Washington D.C., Dist. Columbia, United States   Content Creator/Editor The M Network, Inc. – Miami, FL, United States   Digital Video/Audio Engineer AARP – washington, DC, United States   more jobs » News Blogs Events People TV Careers   Advertise Contact Us Send this to a friend       ©2017 NewBay Media, LLC

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