| | Broadcasting & Cable Newsletter | | | | | | | |
| | Upfront Notebook: A+E Takes Personal Approach at Event | By Jon Lafayette
| | And now for something completely different. Upfront season has barely begun and A+E Networks has already tried to break the mold. At its event at Jazz at Lincoln Center Tuesday, executive VP for sales Peter Olsen promised the senior media buyers in attendance that there would be none of that boring advertising talk. "We've banned the use of the word 'data' and its cousin 'data'," Olsen said, rhyming the former with "matter" and the latter with "hater." | READ MORE » | | more blogs » | |
| | | |
| Wonder Women March 23, 2017 | New York Hilton Midtown | New York, NY Learn More Advanced Advertising March 27, 2017 | Convene Conference Center | New York, NY Learn More Technology Leadership Awards April 24, 2017 | Westgate Resort & Casino | Las Vegas, NV Learn More VIDWeek June 12-16, 2017 Learn More The Programmatic Summit June 12-13 | The Stewart Hotel, NYC Learn More Next TV Summit June 14, 2017 | The Stewart Hotel, NYC Learn More Emerging Video Technologies June 15, 2017 | Convene Conference Center, NYC Learn More Next Wave Of Leaders June 16, 2017 | The Stewart Hotel, NYC Learn More The Digital Media Tech Leadership Summit June 20-21, 2017 | Tampa Airport Marriott, FL Learn More | | more events » | |
| | | | |