วันพุธที่ 31 สิงหาคม พ.ศ. 2559

B&C Today: Auction Fails to Meet Target; MTV Hits Rebranded as NickMusic

 
 
 

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Auction Fails to Meet $88.4 Billion Target
FCC will have to reset at 114 MHz
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WHY THIS MATTERS: Bidding fell far short of $88.4 billion target, generating only $23.11 in total and a net 22.45 billion after bidding credits and discounts.
 
MTV Hits Rebranded as NickMusic Channel
Programming is 24 hours of songs for kids
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WHY THIS MATTERS: The move follows the transformation of VH1 Classic into MTV Classic as Viacom looks to strengthen some of its minor brands as the distribution landscape becomes tougher and bundles include fewer channels.
 
McManus: NFL's 'Tri-Cast' Model Won't Harm CBS Ratings
CBS' goals for Thursday: Stay in the game, don't overpay, get earlier piece of the package
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WHY THIS MATTERS: NBC and CBS will split the Thursday games this year after a couple years of CBS having the midweek franchise to itself, alongside NFL Network.

 
 

 
 

 
 

More Headlines

 
 
 
 

Dauman Sells Remaining Shares of Viacom Stock

Tribune Sells Its Landmark Chicago Tower

Verizon, Samsung, Pantene Spend Big on the MTV VMAs

Syndication Ratings: Rio Olympics Take Bite Out of Syndies for Second Week in a Row

Robert Leider Back at Sunbeam's Helm

Sony's Ultra 4K Service Heads to PCs

Bohm Joins NBCU Ad Sales in Digital Measurement Post

Turner Sports Promotes Shah to Senior VP

Disney Channel Plots International Rollout for Musical Mystery 'The Lodge'

One World Sports Jumps Off Dish

Fox Sports Go Reaches Roku

D.C. Court Rejects Spectrum Auction Challenge

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