B&C BREAKING NEWS: NBC Says Olympic Ad Sales Top $1.2B

August 4, 2016 NBC Says Olympic Ad Sales Top $1.2B NBC says its national ad sales for the Olympic Games from Rio have topped $1.2 billion. The number beats the total from London by 20% and makes the Rio Games the biggest TV event ever, said Seth Winter, executive VP of ad sales for the NBC Sports Group. Jon Lafayette has the story. More»

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