| The TV business is flooded with data, but still needs to make sure that it is measuring what is important to ad sellers, media buyers and advertisers. Demographic data continues to be the currency, but innovative media companies are offering a more in depth look into their programming, guaranteeing advertisers impressions based on behavior. Register for this FREE webinar today! Broadcasting & Cable, Multichannel News and RSG Media present "Moving Beyond Age and Gender: What Should the TV Business be Measuring" on May 26th at 2:00pm EDT.
Register for this FREE webinar today! | FEATURED SPEAKERS  Moderator: Dennis Kneale, Consultant, Broadcasting & Cable
Kneale is an independent journalist and media-strategy consultant in New York. He spent six years as an anchor and senior correspondent at CNBC and Fox Business Network, after nine years as the managing editor of Forbes magazine (1998-2007).
He started his career at The Wall Street Journal, where he rose to senior editor. He focuses on technology, media & entertainment, healthcare & science, and Wall Street and private equity.
 John Curran, Director, Media Analytics, RSG Media
As the Director of Media Analytics, John helps solve complicated business problems for media companies through the use of data science and application engineering. With 7 years of commercial advertising experience, John's industry knowledge and creativity are vital to RSG Media's sustained success and growth. Prior to RSG Media, John spent 4 years at AMC Networks (AMC, WEtv, IFC, Sundance & BBC-A) on the AMC ad sales team and 3 years working on the national cable buying team for Initiative Media. John holds a BS from Rensselaer Polytechnic Institute (R.P.I.).
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