B&C BREAKING NEWS: NBCU, Vox Harmonize in Digital Ad ‘Concert’

April 4, 2016 NBCU, Vox Harmonize in Digital Ad 'Concert' NBCUniversal and Vox Media announced Concert, a partnership offering digital advertising in high-quality content, data targeting and a large, fraud-free audience that results in performance that's 12 times what the average banner ad delivers. The partnership follows NBCU's $200 million investment last year in Vox, whose digital properties reach 170 million affluent and educated young adults in the coveted millennial generation. Jon Lafayette has the story. More»

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