B&C BREAKING NEWS: Canvs Helps Turner Target Branded Content

April 26, 2016 Canvs Helps Turner Target Branded Content Research company Canvs is providing data on emotional reactions that will help Turner Broadcasting better target branded content. Canvs' technology scouts Twitter, Facebook and YouTube and measures 56 different types of emotional responses—such as exciting or annoying—to programming and branded material. Jon Lafayette has the story. More»

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