PAR E-Reviewsletter featuring the Sennheiser MK 8 LDC Microphone plus Today’s Blog: “The Care And Feeding of Songwriters: Why ‘Art for Art’s Sake’ Could Have An Unfortunate Future”

July 2, 2015 New Products Auralex Acoustics Sustain Bamboo Sound Diffusors V2 » DELEC Audio unito Series Dante Audio Networking Interfaces » Drawmer MC1.1 Monitor Pre-Amp: Now Available » MXL DRUM PA-5K Microphone Kit, MM-131 Mic Mate Mobile » Read the November/December 2014 Issue of PAR Now! Click Here For The Digital Edition Today's Review Sennheiser MK 8 Multipattern Large Diaphragm Condenser (LDC) Microphone By Strother Bullins The studio realm of pro audio product marketing tends to nurture “champagne wishes and caviar dreams.” Microphone-wise, the multi-pattern large diaphragm condenser (LDC) is often a focus in aspirational studio glamour shots— mostly because it’s a key, useful tool and partly because it’s generally one of the priciest items in a pro’s kit. Recognizing both the needs and desires of both savvy self-financed recordists and budget-minded pros, Sennheiser’s MK Series has recently expanded to two models, offering the taste, vibe and features of high-end LDCs at very reasonable prices. Having previously reviewed the excellent MK 4—a Sennheiser cardioid LDC made at the company's HQ in Germany for $299 street—I jumped at the opportunity to try its multi-pattern sibling, the MK 8 ($699 street) that is also made in Germany. It's a super useful workhorse for many potential users and applications. And, like the MK 4, the MK 8 isn't a budget mic; it's just a bargain. More » No subscription to Pro Audio Review? Get on the inside track with the best peer-to-peer pro reviews in the audio production biz: visit http://www.mypsnmag.com now! Today's Blog The Care And Feeding of Songwriters: Why “Art for Art’s Sake” Could Have An Unfortunate Future By Strother Bullins In a recent Decibel Geek podcast, superstar pop songwriter Desmond Child (whose songs are on well over 300 million albums sold) shared some stats that echo sentiments bouncing around our industry as of late: Sustainable income as a professional songwriter is disturbingly endangered. “Jon, Richie and I get six million streams on Pandora every quarter, as an average, of 'Livin’ On A Prayer,’ just the one song,” offers Child of his co-creation with Bon Jovi. “So just imagine all the other streams we’re getting. Yeah, but we got a big check for $110 [for the song last quarter] to split amongst the three of us and our publishers. Yeah. The streaming thing is a beat and we have to switch that...the record companies get 96 percent of the money and we get 4 percent because they got in there and made deals and bought into these companies. Frankly, we got dicked—all the songwriters. We’ve got to turn that around.” More » Click The Covers — Digital Edition Quick Links Months of PAR's digital edition reviews are just a click away! More » Today's Video There's More: Pro Sound News, July 2015 By Clive Young Courtesy of AES's Nashville Chapter, DaCapo Music Studios' Jonell Polansky discusses her background and career. More » Events Summer NAMM 2015, July 9-11, Nashville » 139th AES International Convention, October 29-November 1, New York City »

©2015 NewBay Media, LLC

Manage Your Email Preferences/Unsubscribe Change Your Email Address To report abuse, click here. You have received this message because you previously gave your email address to NewBay Media LLC. © 2015 NewBay Media LLC, 28 East 28th Street, 12th Floor, New York, NY 10016 | 212.378.0400