ALL NEW Digital Edition of Digital Signage for Quick Serve Restaurants–and Fast Casual is Now Available |
Digital Signage for Quick Serve Restaurants–and Fast Casual eBook is Now Available The $799 billion Restaurant industry is being reinvigorated by Digital Signage. In 2017, $234 billion went to quick service and fast casual (combined, showing 5.3 percent growth over 2016). And this market is on the move–32% of restaurant owners believe they are lagging in their technology use, and many are planning upgrades.
Quick service restaurants (QSRs) are known for speed, efficiency, and an ever-changing array of new meal options. To be successful in this space however, restaurants to continuously find ways to showcase offerings while providing customers with a unique experience. Enter digital signage – a solution that aids QSRs in meeting these demands and more. From constantly-changing promotions, FDA regulations, and day-parting, digital signage offers QSRs and its customers the opportunity to share and receive content in engaging ways. The interactive kiosk market is rapidly growing, with about a third of that market representing kiosks for food and beverage, making this the single largest sector in the category. McDonald's installed kiosks at many of its French outlets more than a decade ago and it is now slowly rolling them out in their U.S. restaurants. Other big chains, including Wendy's, Jack in the Box and Taco Bell, are also looking to jump on the kiosk bandwagon.
After years of delay, new FDA Menu Labeling rules are now in effect– and digital signage will play a big role in that. May 7th, 2018 marked the official start date for the new menu-labeling laws. It took nearly a decade, but now many restaurants and other away-from-home food retailers are being required by federal law to include calorie counts on menus and signage.
And this special Supplement on QSR market and Digital Signage, will feature not just case studies from the industry–top industry providers offer their outlook on where the market is going and how their offerings fit into the QSR landscape– both indoor and outdoor. To check out the digital edition of Digital Signage for Quick Serve Restaurants–and Fast Casual, click here or on the button below:
Produced by the editors of DIGITAL SIGNAGE MAGAZINE. |