B&C Today: Fox Taking NFL Sponsors 'Closer to the Action'; Adult Swim Renews 'Rick and Morty'

Broadcasting & Cable Newsletter   May 11, 2018     The best of BroadcastingCable.com delivered to your inbox daily     Top Stories       Fox Taking NFL Sponsors 'Closer to the Action' New ad format ties brand to the game READ MORE » WHY THIS MATTERS: Under president for ad revenue Joe Marchese, Fox is looking to create innovative forms of advertising that are more engaging and less interruptive.   Adult Swim Makes Deal to Renew 'Rick and Morty' 70 more episodes of the No. 1 comedy with millennials READ MORE » WHY THIS MATTERS: Rick and Morty features a sociopathic genius scientist who drags his grandson on dangerous adventures across the universe.   Schulman Promoted to CMO At Katz Media Group Veteran researcher to boost value of local broadcast READ MORE » WHY THIS MATTERS: In her new post Schulman will lead Katz's marketing and insights team and set strategies to promote the value of local broadcast.   More Top Stories       FCC Opens Inquiry Into Freeing Up More Wireless Broadband Spectrum Bravo Greenlights Six Original Digital Series SpotX Filtering Fake News for Sponsors Seeking Safe Video 'All or Nothing: New Zealand All Blacks' Premieres on Amazon June 1 Fox Cancels 'Brooklyn Nine-Nine', 'Last Man on Earth', 'The Mick' NBC Orders New Seasons of 'Chicago Fire', 'Chicago Med', 'Chicago P.D.', 'Law & Order: SVU' Fox Renews Musical Series 'Star' for Third Season Starz Orders Seasons Five and Six of 'Outlander' Press Forward Presses NBC for Independent Investigation Net Neutrality Rule Rollback Effective June 11 Lee Daniels Signs New Overall Deal With 20th Century Fox more headlines »   Departments       Ratings: 'Saints' Scores Rare Ratings Win for Multicast Network Washington: Pai Says No Discussions With AT&T in Cohen 'Pay' Period Currency: Pay TV Subscriber Declines Stabilize in Q1 Platforms: Videology Files for Chapter 11, Sets Sale to Amobee Fates and Fortunes: ABC News Ups Colby Smith SVP, Content and Partnerships   Events     Digital Media Tech Leadership Summit June 5-6, 2018 | Tampa, FL Learn More The Programmatic TV Summit June 7, 2018 | New York, NY Learn More OTT & Video Distribution Summit August 2, 2018 | Los Angeles, CA  Learn More News Technology Summit September 26-27, 2018 | Baltimore, MD  Learn More 16th Annual Hispanic Television Summit October 4, 2018 | New York, NY  Learn More Streaming Tech Leadership Summit October 22-23, 2018 | Atlanta, GA (SCTE)  Learn More NYC Television Week October 29-November 1, 2018 | New York, NY  Learn More Broadcasting & Cable Hall of Fame Awards, part of NYC TV Week October 29, 2018 | New York, NY  Learn More NYC Television Week's 40 Under 40 Awards October 30, 2018 | New York, NY  Learn More TV Data Summit, part of NYC TV Week October 31, 2018 | New York, NY  Learn More Advanced Advertising Summit, part of NYC TV Week November 1, 2018 | New York, NY  Learn More Next TV Summit, part of NYC TV Week November 1, 2018 | New York, NY  Learn More more events »   Jobs     Promotion Writer Producer Hearst Television, New Orleans, LA   Director, Affiliate Relations and Media Distribution The Christian Broadcasting Network, Virginia Beach, VA   Professor of Practice or Instructor Kansas State University Journalism and Mass Communications, Manhattan, KS   Broadcast Engineering Manager Shop LC, Austin, Texas   more jobs » News Blogs Events People TV Careers   Advertise Contact Us Send this to a friend       ©2018 NewBay Media, LLC

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