B&C Today: 21st Century Fox Buying 7 Sinclair Stations; A+E Guaranteeing Its Ads Deliver

Broadcasting & Cable Newsletter   May 10, 2018     The best of BroadcastingCable.com delivered to your inbox daily     Top Stories       21st Century Fox Buying 7 TV Stations From Sinclair Price is about $910 million READ MORE » WHY THIS MATTERS: Sinclair is in the process of purchasing Tribune and has to sell some stations as part of its effort to get its deal approved by government regulators.   A+E Guaranteeing Its Ads Deliver Business Results Goals are foot traffic, website visits READ MORE » WHY THIS MATTERS: Many clients and networks have started to work with research companies to calculate the impact individual ads have on customers, which is known in the business as attribution.   TV Set Becoming Favorite Device for Video Streamers Conviva report finds shift from PCs READ MORE » WHY THIS MATTERS: The report, The Secret Life of Streamers Part II, found that during primetime, between 9 and 10 p.m., connected TV sets accounted for 48% of the episodic video plays in 2017.   More Top Stories       Fox Picks Up 'The Cool Kids,' Drama 'Proven Innocent' 21st Century Fox Reports Higher Quarterly Profits comScore Reports Losses Grew to $51.5M in Q1 Net Neutrality CRA Draws Crowd Sinclair Hopes Fifth Time's the Charm Univision Reports Lower First-Quarter Earnings Markey, Blumenthal: Judiciary Should Look Into AT&T Payments to Cohen NBC Investigation Clears News Division of Wrongdoing in Handling of Lauer Sen. Thune Supports Prohibiting Paid Prioritization FX Lands Rights to NY Times Series 'The Weekly' Trump Raises Specter of Revoking Press Credentials more headlines »   Blog of Note     Viewers Are Calling the Shots - Can Legacy TV Keep Up? By Doug Campbell, chief strategy officer, Telaria The numbers should have TV execs worried: Online advertisers are expected to outspend TV advertisers by $40 billion by the end of the year. TV companies that have long enjoyed a comfortable seat at the advertising table have suddenly found themselves pitted against digital natives like Google, Netflix and Amazon, which have built direct-to-consumer brands and business models that people love. READ MORE » more blogs »   Departments       Programming: The CW Cancels Military Drama 'Valor' Washington: House to Look at Telecom Supply Chain Upfront Central: TruTV Shares 2018-19 Programming Slate   Events     Digital Media Tech Leadership Summit June 5-6, 2018 | Tampa, FL Learn More The Programmatic TV Summit June 7, 2018 | New York, NY Learn More OTT & Video Distribution Summit August 2, 2018 | Los Angeles, CA  Learn More News Technology Summit September 26-27, 2018 | Baltimore, MD  Learn More 16th Annual Hispanic Television Summit October 4, 2018 | New York, NY  Learn More Streaming Tech Leadership Summit October 22-23, 2018 | Atlanta, GA (SCTE)  Learn More NYC Television Week October 29-November 1, 2018 | New York, NY  Learn More Broadcasting & Cable Hall of Fame Awards, part of NYC TV Week October 29, 2018 | New York, NY  Learn More NYC Television Week's 40 Under 40 Awards October 30, 2018 | New York, NY  Learn More TV Data Summit, part of NYC TV Week October 31, 2018 | New York, NY  Learn More Advanced Advertising Summit, part of NYC TV Week November 1, 2018 | New York, NY  Learn More Next TV Summit, part of NYC TV Week November 1, 2018 | New York, NY  Learn More more events »   Jobs     Broadcast Engineering Manager Shop LC, Austin, Texas   Director, Affiliate Relations and Media Distribution The Christian Broadcasting Network, Virginia Beach, VA   Professor of Practice or Instructor Kansas State University Journalism and Mass Communications, Manhattan, KS   Promotion Writer Producer Hearst Television, New Orleans, LA   more jobs » News Blogs Events People TV Careers   Advertise Contact Us Send this to a friend       ©2018 NewBay Media, LLC

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