| | Broadcasting & Cable Newsletter | | | | | | | | What It Takes to Jump-Start Syndication  | | Late night may offer a peek at how to best turn around a tired daypart | READ MORE »
| | WHY THIS MATTERS: Daytime is a key daypart for stations, and a true blue-chip syndicated hit would vastly enhance local broadcaster fortunes. | | | | Pushing TV's Digital Future Forward | | B&C's 2018 Digital all-Stars drive progress in a maturing sector | READ MORE »
| | WHY THIS MATTERS: These 16 executives sit on the front lines of the industry's transformation and represent a range of disciplines: advertising/media, content, distribution, local TV, entrepreneurship, technology and more. | | | | FX's Cold War Drama Exits Hot | | Landmark spy series 'The Americans' prepares to sign off; 'the Js' plot next project for FX | READ MORE »
| WHY THIS MATTERS: Saluting the end of a hit show is a reason for a network to celebrate, even as it opens up new holes in the schedule.
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| | What Netflix Recommends for Entertainment Marketing | By Ka Mo Lau, Thunder Experience Cloud
| | Netflix has completely disrupted the entertainment industry model. Ironically, in marketing, the most visible part of any business, that disruption has gone less noticed than in more conventional areas, such as original content development. Netflix has helped usher in the new era of people-based marketing, which is already transforming industries, such as retail, and is now coming for entertainment. Today's relevant question: Who is my customer and what's my relationship to them? | READ MORE »
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