NAB 2018 Agenda Series: 6 critical issues that will reshape the M&E industry
NAB 2018 Agenda Series
February 27, 2018
Cisco presents The NAB 2018 Agenda, a series of articles laying out what IT technologies should be top of mind for attendees and how they are transforming the M&E industry. Our goal is to help you make the most of your time on the show floor by identifying important IT trends expected to unfold at the 2018 NAB Show and explaining how they can improve efficiency, streamline workflow, protect assets and save or make your organization money.
Look around your life. Everything is going virtual whether you realize it or not. From your bedside alarm clock to your calculator, these things have been swallowed up by your mobile phone. Something similar is happening in TV production with the cloud.
Cisco has studied organizations implementing its Network Services Orchestrator and found savings of 60 to 70 percent in time and motion and OpEx avoidance of 50 to 70 percent.
Your IP-Based Foundation for Broadcast and Media Innovation
A set of IP-based infrastructure and software solutions that can help broadcasters and content providers to power cloud-scale media experiences and accelerate the creation, delivery, and monetization of immersive media.
The NBC Sports Group division has turned to Cisco for a variety of video IP contribution and distribution applications as well as mobile collaboration solutions for production of the XXIII Olympic Winter Games from PyeongChang, South Korea.
TVTechnology's Deborah McAdams discusses how broadcasters should approach the new age of virtualized video infrastructure with perspective from Cisco's CTO David Ward and Sandra Rivera, Vice President and General Manager of Intel Network Platforms Group.
By 2019, it's estimated that 80 percent of traffic crossing service provider networks will be video, and 42 percent will be viewed on mobile devices. Calgary's Shaw Communications is overcoming these demands by relying on Cisco technology to deliver multiscreen viewing experiences to subscribers.
Cisco's fifth generation Unified Computing System servers are ready to power the application virtualization that will transition television production from the traditional amalgamation of single-function video hardware.