WHY THIS MATTERS:In December, Disney announced plans to acquire 20th Century Fox's movie and television studios along with cable channels FX, FXX, and National Geographic and the company's regional sports networks.
WHY THIS MATTERS:Viewing was done on more than 2.4 billion devices, up 9%, said Conviva, which provides measurement and analytics for seven of the top 10 U.S. subscription video-on-demand providers, according to the company.
WHY THIS MATTERS:VideoAmp's first Buyer's Survey found that 66% of buyers are leveraging digital data for linear buys and 57% are targeting TV viewers across digital screens and devices.
The stand-up series Laff Mobb's Laff Tracks debuted on truTV Jan. 3, leading out of Impractical Jokers. Laff Tracks offers a unique spin on stand-up, in that it offers scripted videos of the stuff the comedian is talking about. They're funny. Cipha Sounds, a DJ and comedian, hosts the show. He likens the reenactments on Laff Tracks to how music videos reshaped the music business.