วันศุกร์ที่ 29 กันยายน พ.ศ. 2560

MCN Newswire: Streaming Satisfies but Subs Sticking With Pay TV; Roku Closes First Day on Nasdaq Up 68%; Ad Views Rising in Premium and Live Digital Video

 
 
 

Multichannel Newswire

 

Sept. 29, 2017

 
 

Multichannel Newswire
 
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Today's Top Stories
 
 
 
Consumers Like Streaming, But Sticking With Pay TV: J.D Power
Number of subscribers planning to cut cord drops
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WHY THIS MATTERS: J.D. Power also found that despite the popularity of time-shifting favorite shows, the number of hours spent watching regularly scheduled TV programs has increased nearly an hour over the past two years, to 17.4 hours in a typical week from 16.6 hours in 2015.
 
Roku Rises in Nasdaq Debut
Shares soar almost 68% at end of first day of trading
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WHY THIS MATTERS: Though device sales currently represent the bulk of Roku's revenue, company founder/CEO Anthony Wood said on CNBC's "Squawk Box" that Roku's business is focused on becoming a next-gen advertising and content distribution platform that's delivered at scale.
 
Ad Views in Premium Video Jump 17%, FreeWheel Says
Viewing of live digital content gains share
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WHY THIS MATTERS: Ads in live digital video grew by 20% to account for 21% of total ad views, up from 17% a year ago, with 73% of live views coming during sports programming.

 
 

 

 

 
 

 

More Top Stories
 
 
 
NCTA Appeals Net-Neutrality Decision to SCOTUS

ACA Seeks Supreme Court Review of Net-Neutrality Ruling

Comcast's Watson, Arris's McClelland to Speak at Cable-Tec Expo

Amazon Sparks Fire TV With 4K and HDR

DisneyNOW Debuts as Unified TV Everywhere App

BET Names Connie Orlando Head of Programming

Blumenthal Urges Pai to Deny Sinclair-Tribune Merger

'Underground' Producer Legend Blames Sinclair for Show's Exit

'Kardashians' Keeps Strong After 10 Years on TV SUBSCRIBER EXCLUSIVE

Trump: NFL Must Do Something About Kneeling Players
more headlines »

 
 

 

 

 
 

 

Videos/Blogs/Extras
 
 
 
MCN Hot Spot: Disney Junior's 'Vampirina' Premieres Sunday

MCN Hot Spot:
Amazon's 'Red Oaks' Season 3 Premieres Oct. 20

MCN Original Video:
One-on-One in 2 With Starz President of Programming Carmi Zlotnik

Picture This, R. Thomas Umstead:
Amazon Kicks Off 'Thursday Night Football' Coverage

MCN Guest Blog, Jodie McAfee:
Unlocking the Promise of Smart TVs

 
 

Events
 
 

Streaming Technology Leadership Summit
October 16-17, 2017 | The Stewart Hotel, NYC
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NYC Television Week
October 16-19, 2017 | NYC
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B&C Hall Of Fame
October 16 | Grand Hyatt Hotel, NYC
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VR 2020 Summit
October 17 | The Stewart Hotel, NYC
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Advanced Advertising
October 18 | Sheraton Times Square, NYC
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NextTV Summit New York City
October 18 | Sheraton Times Square, NYC
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Hispanic Television Summit
October 19 | Sheraton Times Square, NYC
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TV Data Summit
October 19 | Sheraton Times Square, NYC
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