WHY THIS MATTERS:Fox, ESPN and other TV companies are negotiating to add out-of-home viewers to the eyeballs they sell to advertisers in the current upfront market.
WHY THIS MATTERS:Among the big network groups, network distribution was down 2% to 4% for Discovery, Disney, NBCU, Scripps Networks, Time Warner and Viacom.
NBC-owned WNBC New York and its sister station, Telemundo's WNJU, is launching a school supply drive spanning three states. Created in partnership with the furniture seller Raymour & Flanigan and the Boys & Girls Club of America, the inaugural Supporting Our Schools drive will run through July 29.