B&C Today: Pai Heading to Capitol Hill; YouTube Says Short Ads Have Big Impact

Broadcasting & Cable Newsletter   April 28, 2017     The best of BroadcastingCable.com delivered to your inbox daily     Top Stories       FCC's Ajit Pai Heading to Capitol Hill Chairman will brief House Energy & Commerce Committee READ MORE » WHY THIS MATTERS: Pai announced April 26 that he was proposing rolling back Title II.   YouTube Says Short Spots Are Having Big Impact Six-second 'bumpers' lift brand awareness 9% READ MORE » WHY THIS MATTERS: YouTube is adding the bumpers to its Google Preferred offering during the upcoming upfront.   ESPN Adds MLB Network Program to Lineup 'Intentional Talk' to air in afternoons on ESPN2 READ MORE » WHY THIS MATTERS: The news came shortly after ESPN laid off nearly 100 staffers.   More Top Stories       FCC Releases Title II Repeal NPRM Sapan, Carroll Get Big Pay Hikes at AMC Networks Broadcast, Cable Boost NBCU's First Quarter Earnings BET Leans on Comedy Stars for New Series Meredith Broadcast Revenue Hits $142M in Q3 2017 NBCU, Broadway Video Create Funny Business for Jeep Time's PEN Network Launching Series on Scott Hamilton Comcast Continues Video Growth Bravo Announces Six New Shows Comcast Nears Launch of 'xFi' Home WiFi Platform more headlines »   Departments       Washington: ANA to Trump: Fill FTC Vacancies Programming: Amazon Launches 'American Girl' Special June 9 Currency: Watson Won't Disrupt Comcast's Momentum Technology: Study: 69% of U.S. Homes Connect a TV to Internet Fates & Fortunes: Dish Names LeCuyer to Lead Programming Group   Events     VIDWeek June 12-16, 2017 Learn More The Programmatic Summit June 12-13 | The Stewart Hotel, NYC Learn More Next TV Summit June 14, 2017 | The Stewart Hotel, NYC Learn More Emerging Video Tech Summit June 15, 2017 | Convene Conference Center, NYC Learn More Social TV Conference June 15, 2017 | Convene Conference Center, NYC Learn More Next Wave Of Leaders June 16, 2017 | The Stewart Hotel, NYC Learn More The Digital Media Tech Leadership Summit June 20-21, 2017 | Tampa Airport Marriott, FL Learn More more events »   Jobs     Creative Services Director KPRC - TV – Houston, TX, United States   Chief Engineer WROC-TV – Rochester, NY, United States   Lead Analyst, Media Insights comScore – Seattle, WA, United States   Assistant Director of Technology Univision Communications Inc. – San Jose, CA, United States   more jobs » News Blogs Events People TV Careers   Advertise Contact Us Send this to a friend       ©2017 NewBay Media, LLC

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