WHY THIS MATTERS:Year-over-year growth across all Google Fiber markets declined to 57.8%, from 78.8% in 2015, the research firm said; nonetheless, the venture's video business is still growing amid a rising cord-cutting trend.
WHY THIS MATTERS:While advanced advertising technology is being deployed over OTT, video-on-demand and national linear TV platforms, stitching together all the various delivery mechanisms remains a challenge, executives said at the Advanced Ad spring event yesterday.