B&C Today: NBCU Bets on Data-Driven Advertising; Pyne to Leave Disney

Broadcasting & Cable Newsletter   March 3, 2017     The best of BroadcastingCable.com delivered to your inbox daily     Top Stories       NBCU Bets $1B on Data-Driven Advertising Audience Symphony guarantees reaching targeted consumers across all platforms READ MORE » WHY THIS MATTERS: Comcast's NBCU is among the leaders as the TV business moves toward using data to create more efficient and effective advertising in order to compete with digital competitors.   Ben Pyne to Leave Post as Disney Distribution Head Executive will stay on through summer to help with transition, company says READ MORE » WHY THIS MATTERS: ABC ad sales president Geri Wang announced last year that she would leave the company in March.   FCC's Pai Plans Vote to Authorize Channel Sharing Outside Auction Chairman says it will help with finding new homes for LPTVs, translators READ MORE » WHY THIS MATTERS: LPTVs and translators were not protected in the repack and many can and will be displaced.   More Top Stories       Dish: Hearst TV Stations Off in 26 Markets   Nielsen Says Millennials Are Big-Time Streamers FCC's March 8 Hearing in House Postponed Nickelodeon Signs Deal With 'Dance Moms' JoJo Siwa   Amani Duncan Named Senior VP for Music at MTV   Disney XD Orders Second Season of New 'DuckTales'   NAB: Repack Time, Money Insufficient   Senate Bill Defines TV, Radio as 'Critical Infrastructure'   Nickelodeon Greenlights 'Lip Sync Battle' Spinoff   FCC's Pai Signals Publishing Meeting Items Will Become Standard Procedure more headlines »   Blog Of Note     'High Castle' Cast, Crew to Speak at NAB Show By Diana Marszalek Cast and crew from Amazon's The Man in the High Castle will discuss the show's success — and how OTT programs compete with traditional TV — April 25 at the NAB Show in Las Vegas. The session will feature executive producer Daniel Percival and the actor Joel de la Fuente, who plays chief inspector Kido. READ MORE » more blogs »   Departments       Programming: 'Henry Danger' Gets Animated in New Series for Nickelodeon Washington: FCC Seeks Comment On Lifeline Decision Challenge Fates & Fortunes: McAuliffe Joins A+E's Bridge as Consultant, Content Strategy Technology: Comcast Bumps 'Performance' Speeds in Batch of Markets Distribution: 'Live' Only First-Run Strip to Grow in Second Full Sweeps Week   Events     Technology Leadership Summit March 8-9, 2017 | Crowne Plaza | Charlotte, NC Learn More Wonder Women March 23, 2017 | New York Hilton Midtown | New York, NY Learn More Advanced Advertising March 27, 2017 | Convene Conference Center | New York, NY Learn More Technology Leadership Awards April 24, 2017 | Westgate Resort & Casino | Las Vegas, NV Learn More more events »   Jobs     Manager, Engineering and IT The Christian Broadcasting Network – Washington D.C., Dist. Columbia, United States   Associate Producer WBNS 10TV – Columbus, OH, United States   Director of Engineering WBNS 10TV – Columbus, NA, United States   Senior Manager, Engineering & IT, WRC WRC - NBCUniversal – Washington DC, Dist. Columbia, United States   more jobs » News Blogs Events People TV Careers   Advertise Contact Us Send this to a friend       ©2017 NewBay Media, LLC

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