Six Big Video Trends from IBC 2016

Hi Nattida TV is dead. Long live TV! That's one way to sum up IBC 2016, where it was clear that the video status quo is being upended by a golden age of consumer choice across formats, channels, providers and devices. Ooyala's Principal Analyst and Videomind Editor Jim O'Neill recaps it all in his new article, The Six Most Important Video Industry Trends from IBC. He shows how: Over-the-top is the new mainstream User experience is having a visual (and vocal) revolution Revenues are diversifying — fast There's much more in this newsy and data-rich article, including insights from industry leaders. It's a perfect recap if you were at the show — and even more valuable if you weren't. Get the details: DOWNLOAD THE ARTICLE Cheers, The Ooyala Team Ooyala delivers content that connects. A US-based subsidiary of global telecommunications and IT services company Telstra, Ooyala's comprehensive suite of offerings includes one of the world's largest premium video platforms, a leading ad serving and programmatic platform and media logistics solution. Built with superior analytics capabilities for advanced business intelligence and a strong commitment to customers' success, Ooyala's industry-leading end-to-end solutions help large-scale broadcasters, operators, media companies, enterprises and brands build more engaged and more profitable audiences, and monetize video and TV with personalized, interactive experiences across any screen. Vudu, NBCUniversal, Star India of 21st Century FOX, Sky Sports (U.K.), ITV Studios (U.K.), RTL Group (Germany), M6 (France), TV4 (Sweden), Mediaset (Spain), America Television (Peru), and Media Prima (Malaysia): these are just a few of the hundreds of broadcasters and media companies who choose Ooyala. Headquartered in Silicon Valley, Ooyala has offices in New York, Dallas, London, Chennai, Stockholm, Sydney, Tokyo, Singapore, Cologne, Madrid, Paris and Guadalajara, and sales operations in many other countries across the globe. For more information, visit www.ooyala.com. For inquiries, contact us or email sales@ooyala.com © 2016 Ooyala, Inc. All Rights Reserved.

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