B&C BREAKING NEWS: Cablevision, FourthWall Go National With Analytics

March 30, 2016 Cablevision, FourthWall Go National With Analytics Cablevision Media Sales has made a deal with FourthWall Media that allows it to deliver data analytics beyond the New York footprint of parent Cablevision Systems. Financial terms of the agreement were not disclosed, but FourthWall will provide census-level viewership data that will enable Cablevision Media Sales to provide insights to clients on a national basis. Jon Lafayette has the story. More»

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