Here's your chance to network with the best in the Hispanic TV business!
The Hispanic Television Summit is the signature annual event for those in the business of video and television intended for Hispanic audiences. It attracts over 500 top executives in television and online video distribution, programming, production, advertising, marketing, research & analytics, technology suppliers and finance from the U.S., Latin America and Europe.
Offering a multitude of great Sessions including:
Opening Keynote Conversation: Turning Loyal Viewers into Your New Customers Hispanics are loyal viewers and loyal customers, generation after generation. By engaging Hispanic viewers through programmatic, native and traditional video placements, advertisers are enjoying increased success. This leading executive shares insights on how advertisers use video across platform to tap loyal viewers in order to shift traditional buying decisions.
Genre Spotlight: Transitioning Telenovela Traditions for Today Telenovelas remain a significant revenue generator, having attracted a 28% increase in sponsor commitments last year. The story-telling formula is the key to success. This session explores how audience tastes are evolving the traditional telenovela to include popular super series in both Spanish and English.