Expect Great Content at The Content Show - Session Details Inside...
The Park Central Hotel 870 7th Ave, New York, NY 10019
Don't miss your chance to network with some of the best in the business!
The Content Show is a dedicated conference and marketplace that will cover all aspects of programming, development and distribution for scripted, live, news, sports, documentary, and nonfiction entertainment, as well as branded content.
Offering multitude of great sessions including:
What Millenials Want It goes without saying that millenials consume content differently. And successfully developing the kind of content they'll consume is one of the most complex- and potentially profitable- formulas in media. In this first-time session, you'll hear from some of the industry's leading millennial-culture gurus as they walk you through their winning processes for developing award winning content that resonates with the most opportunistic generation since the Boomers.
SPONSOR ME: Particularly in the context of sports, event and live programming, the advertising Value Paradigm has experienced a fascinating shift. Advertising clients are increasingly looking to networks and prod co's to produce integrated, sponsored content and moves the ROI needle. In this session, you'll hear about some of the most innovative successes and learn how creative content producers are rethinking their strategy, development process and core value.