MCN Newswire: Flat TV Ad Spend; Expanding Broadband in the U.K.
Top Stories - June 22, 2015
Zenith Sees Flat TV Ad Spending for Next Three Years Media agency ZenithOptimedia forecasts that spending on TV advertising will be basically flat over the next three years. Meanwhile spending on digital media, particularly video, is expected to climb. more
Virgin Media Sparks 'Project Lightning' Expansion Virgin Media, the largest cable operator in the U.K., said Manchester, England, will be the first city wired for "Project Lightning," a £3 billion (US$4.7 billion) plan under which the MSO will extend its broadband network to an additional 4 million premises over the next five years. more
NeuLion Nets New Tennis Channel Deal NeuLion, a company that specializes in delivering live and on-demand video to Internet-connected devices, said it has signed a new multi-year deal with Tennis Channel. more
Omnigon Sports New Deals Omnigon said Sporting News, CONCACAF and Fox Broadcasting are three of the first to deploy BracketPro, a white-label bracket-building software platform enabling organizations to create brackets that can be sold to sponsors on a one-time, monthly or annual basis. more
ICYMI: Ralph Roberts Dies Comcast founder and chairman emeritus Ralph Roberts died of natural causes June 18 in Philadelphia. He was 95. more