DTS Makes The Case For DTS:X
Calabasas, Calif. – DTS:X's ability to fix real-world problems for consumers puts it ahead of rival next-generation surround technologies, DTS executives said Thursday. More »
Sprint: We're Doubling Company-Owned Store Count
Overland Park, Kan. — Sprint will more than double the number of company-owned stores Friday when it opens 1,435 Sprint-RadioShack stores, the company said. More »
50 Cent's SMS Audio Teams With Marvel, Reebok
Delray Beach, Fla. — SMS Audio added two more notches to its list of high-profile partnerships this week, announcing it was teaming with both Marvel Entertainment and Reebok for officially licensed co-branded headphones. More »
HDR Coming To Amazon Prime Video
Seattle – Amazon will bring High Dynamic Range (HDR) video to its Amazon Prime Instant Video streaming service sometime in 2015, the company announced. More »
PSB Subwoofer Goes Any Which Way
Pickering, Ontario — PSB developed its first subwoofer that can be placed horizontally under furniture and in media cabinets, vertically on the floor, or mounted on a wall. More »
TWICE Launches 3rd Annual VIP Awards
New York — TWICE will hold the third annual VIP Awards program, in which retailers and distributors will have the chance to honor the products that have made the biggest difference in their business. More »
Apple Watch Strategy Won't Fly For Long: CIRP
Cupertino, Calif. — Apple's distribution strategy for the Apple Watch is going to slow it down right out of the gate, according to research firm Consumer Intelligence Research Partners (CIRP). More »
Lego Dimensions Takes On Skylanders
Burbank, Calif. — After months of swirling rumors, Lego has officially expanded its gaming footprint with an accessory line similar to the Activision Skylanders franchise. More »
Alcatel One Touch Adds Unlocked Flagship Phone
Irvine, Calif. – Alcatel OneTouch is expanding the selection of unlocked phones that it offers direct to consumers through its website with the addition of the flagship LTE-equipped Idol 3. More »
4SeTV Brings 4-Screen Display To TVs
Santa Clara, Calif. — Start-up 4SeTV (Four Screen Enhanced TV) plans July availability of a device that lets a networked TV display up to four over-the-air TV channels at a time. More »
Truong Resigns From Electrolux
Stockholm, Sweden — Jack Truong has resigned as head of major appliances North America and executive VP of AB Electrolux in order to pursue other interests, the majap maker announced. More »
Tweet Of The Day
@JosephPalenchar: DTS withdraws DTS:X from consideration in ATSC 3.0 broadcast TV standard under consideration but doesn't offer details.
Blog
Has Celebrity Endorsement Jumped the Shark?
By Christopher Caen
Long ago in 2008, Beats by Dre was launched to an unsuspecting world. Unsuspecting in that its approach to the audience was dramatically different. In reality, the birth of "lifestyle" marketing in technology can be traced in no small way to this launch. Sure, today reviewers make snide comments about the audio quality, and folks like to berate them for being overpriced, but give credit where credit is due. More »
Free Webinar
Sell The Season! Dads and Grads & Back-to-School
Join TWICE Senior Editor Alan Wolf, New Age Electronics President Fred Towns, and other industry leaders as they take a look at the exciting opportunities that accompany the Dads and Grads and Back-to-School buying seasons. Panelists will share the hottest core and emerging products that will drive sales during these seasons and discuss merchandising strategies for success in stores and online. By attending this webinar, you'll have access to exclusive insight to help you fully capitalize on the abundant opportunities during these all-important retail buying seasons. More »
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