วันพุธที่ 21 มกราคม พ.ศ. 2558

TWICE Launches eWear Now Website and Weekly Enewsletter

FOR IMMEDIATE RELEASE

For more information, contact:
Anthony Savona
212-378-0450
asavona@nbmedia.com

TWICE LAUNCHES eWEAR NOW WEBSITE AND
WEEKLY ENEWSLETTER

Focuses Exclusively on the Growing Wearable Technology Industry

NEW YORK, NY (January 21, 2015) — TWICE, the number one business publication serving the consumer electronics industry, has launched eWear Now, a  new brand exclusively devoted to the multi-million dollar wearable technology industry. At launch, eWear Now features an informative website and weekly enewsletter that brings the latest wearable tech information from TWICE,and around the web, directly to your inbox.

Wearable technology intersects with many  consumer electronics retail categories — including health, fitness, entertainment, photography, fashion, and productivity, to name a few — and they are all covered by eWear Now.

Coverage includes every wearable technology story from the TWICE team of expert editors and contributors, as well as curated wearable tech content from trusted sources around the web.

"Wearable technology is a $700 million business right now, and shows strong signs of growth," states John Laposky, Editor-In-Chief, TWICE and eWear Now. "Changes are happening  constantly, and eWear Now was created to get targeted information directly into the hands of those who need it."

"Wearable technology presents enormous opportunities for retailers," adds Ed Hecht, VP/Publisher, TWICE and eWear Now. "eWear Now is a great brand to learn more about this product category, and an excellent place to reach the decision makers who make a difference at retail."

For more information, and to start your free subscription to the eWear Now enewsletter, visit eWEARnow.com.

Launch sponsors of eWear Now include New Age Electronics and D&H Distributing.. Other sponsorship programs are available. For more information, contact Ed Hecht at ehecht@nbmedia.com.

TWICE and eWear Now are published by NewBay Media.

About TWICE
TWICE (This Week in Consumer Electronics) is published by NewBay Media and is the leading business publication serving the consumer electronics industry. With editorial coverage on all things consumer electronics, including audio, video, smartphones, tablets, cameras, car electronics, major appliances, accessories, and so much more, TWICE is where the industry turns to put it all into perspective. Be it news, new products, and/or trends, TWICE has it covered. For more information, visit www.twice.com.

About NEWBAY MEDIA
NewBay Media is positioned at the center of the world's most dynamic industries—Music, AV/Pro Audio, Consumer Electronics/Gaming, Video & Broadcast, and Education. We connect and inform millions of constituents in these industries through our award-winning content, integrated media capabilities, and high-profile network-building and informative events. NewBay proudly serves some of the broadest BtoB professional and music enthusiast communities in the world through over 60 print and digital publications, 100 integrated web and mobile applications, 75 conferences and conventions, custom marketing services and e-commerce capabilities. Find out more at www.newbaymedia.com.

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