วันพฤหัสบดีที่ 22 มกราคม พ.ศ. 2558

Silberwasser Steers Telemundo to New Heights

Top Story - January 22, 2015
Silberwasser Steers Telemundo to New Heights
In August 2014, longtime Discovery Networks executive Luis Silberwasser left London to join NBCUniversal's Spanish-language broadcast entity, Telemundo, as its president. In this exclusive interview, Silberwasser shares how his vision has already reshaped Telemundo in its long-standing desire to best chief rival Univision. More»

News
'Nuestro Belleza Latina' Returns With Four Key Sponsors
Univision's long-running Sunday early-prime beauty competition is once again airing in the 8pm slot, with model and actress Chiqui Delgado co-hosting with radio and TV personality Javier Poza. More»

Netflix Targets Hispanics With First Spanish-Language Original
The battle for Spanish-language consumers of OTT networks has begun, as Netflix commences production of its first original series specifically targeted to Hispanics. The 13-episode Club de Cuervos will launch "globally" later this year. More»

Telemundo Aligns With eMerge Americas Tech Conference
The NBCUniversal broadcast network, along with sister nets MSNBC and CNBC, will gain exclusive access to the Miami Beach-based confab, now in its second year. The five-day event is set for May 1-5, 2015. More»

U-verse Deal Brings PX TV North of the Border
Mexican extreme and action sports-focused network PX TV, distributed globally by Alterna'TV, has been added to the AT&T U-Verse lineup. It marks the first time PX TV can be viewed in the U.S. More»

Univision Debuts 'Que Te Perdone Dios'
Univision's selection to face off against a hot property from top rival Telemundo, Que Te Perdone Dios, debuted Jan. 19; it's the latest Televisa production to head north to U.S. audiences. More»

UniMás Adds Two Telenovelas in Primetime
The Univision-owned broadcast network adds two narco-novela to its 9-p.m. and 10-p.m. timeslots as a genre alternative geared for younger male viewers. More»

Movers & Shakers
Fernando del Rincon, who reached a new contract with CNN en Español in late October 2014 following a two-week stalemate that kept him off the cable TV network, will now be seen in the entire 10-p.m. hour as Conclusiones is extended from 30 minutes, effective January 26. Rincon will now be based in Miami, relocating from Atlanta.

Chiqui Cartagena has taken the position of vice president in Univision Communications’ political and advocacy group. She will continue to be based in New York, where she has served as vice president of corporate marketing since joining the company in 2011. Cartagena’s resume includes stints as VP of business development for Story Worldwide and, prior to that, as managing director of Hispanic ventures at Meredith.

Andrew Deschapelles has joined Telemundo’s KTAZ-Channel 39 in Phoenix and simulcast partner KHRR-Channel 40 in Tucson as VP of sales. He joins what’s billed as Telemundo Arizona after spending the last 24 years at Univision’s Phoenix operations, most recently as director of sales of Univision’s KTVW-Channel 33.

Arlena Amaro joins Telemundo’s KVDA-Channel 60 in San Antonio, Texas, as co-anchor of its 4:30-p.m., 5-p.m. and 10-p.m. weekday newscasts. Amaro will be paired with Alex Hernandez, who continues at the anchor desk. Amaro was previously a general assignment reporter for Univision’s WLTV-Channel 23 in Miami.

Miguelángel López has become news director of Telemundo’s KTLM-Channel 40 in McAllen-Brownsville-Harlingen, Texas. López was formerly executive producer of the station’s newscasts.

Briefing Room
NBCUniversal Appoints Jeff Mayzurk to SVP
(Multichannel News, Dec. 23, 2014)


Telemundo Stations Recover $1 Million With 'Responde' Programs
(B&C, Jan. 14, 2015)


Local Broadcasters Launch NewCoin Ratings Service
(B&C, Dec. 16, 2014)


Contributing Editor: Adam R. Jacobson
Contact: adam@adamrjacobson.com


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