John Varvatos and Ernst Benz Create the Ultimate Guitar-Inspired Timepiece: the ChronoSport Resonator
Despite their obvious differences, watches and guitars share a surprising amount of common ground. In the most basic sense, they're instruments created for specific, utilitarian purposes: measuring time and making music, respectively.
But function isn't the reason why we form such deep attachments to these unlikely allies. For some it's the aesthetics. The watch you wear, just like the guitar you play, reveals a lot about how you see yourself and how you want others to see you. There are also those who are drawn to the fine workmanship and innovative technical details that elevate these creations from the everyday to the exceptional.
But for most, our relationship to watches and guitars is built on the stories that we tell about them. "This GMT has gone with me around the world." "My wife gave me this Gibson when we got engaged." It's those kinds of personal connections that help explain why these old-school machines still captivate us in this digital age.
Guitar Aficionado taps into that passion with the Ernst Benz by John Varvatos ChronoSport Resonator, which takes pride of place on the cover of this special watch issue. To create a timepiece that exemplifies this extraordinary link, we enlisted John Varvatos, the fashion designer with a rock and roll heart, and Ernst Benz, a watch company that got its start in the Sixties by making turntable cartridges that are still coveted by audiophiles today.
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