วันศุกร์ที่ 29 สิงหาคม พ.ศ. 2557

Radio World NewsBytes: Don’t Freak Out; NAB Public File Suggestions; Radio Station Marketing



 

The Industry Is Engaged
In recent months, Radio World has been receiving more letters to the editor, reader posts and social media feedback than ever before. Our readers and advertisers are the leaders of the radio technology industry; and the relevance of solid business-to-business trade journalism to this community has never been clearer. Keep your feedback coming; and have a great weekend!
Top Stories - 08.29.14
Auto Analyst to Radio: Don't Freak Out
Car industry analyst Roger Lanctot thinks that GM's removal of HD Radio from certain 2015 models is less about HD Radio and more about a larger and long-term change in media strategy by the automaker.

NAB Says Bring Online Parity to Cable, Satellite
The broadcast industry group wants the FCC to apply the same online file rules to cable and satellite broadcasters that it does to TV broadcasters. But it thinks that applying the rules to radio stations might overwhelm the FCC's public reporting system.

Radio Station, Market Thyself
Mark Lapidus notes that radio stations often do a terrible job of advertising themselves, despite the fact that they are in the advertising business.


News & Technology
FCC: Agency Forgives STL Penalty for KTZZ
DIGITAL RADIO: 20th WorldDMB General Assembly Rome-Bound
OFF THE BEATEN PATH: "Abandoned Radio"
EVENTS: Smith, Smulyan to Keynote Conclave
PRODUCTS: DASDECs Add DM Engineering Compatibility
PRODUCTS: IBC Sneak Peek — Stereo Generator for Wheatstone
AES Reaches Beyond LA
Even as free Exhibits-Plus badges and All-Access badges have become available for the AES Convention's return to Los Angeles this fall, the Audio Engineering Society is still working on numerous events and resources offered year round.
Today on Connect 2 Media & Entertainment
ATVA: CBS Radio Rejects Local Choice Ad (B&C)
CBS-owned and operated radio stations have rejected an ad from the American Television Alliance promoting a new "local choice" retransmission reform proposal that TV stations say threatens their business model and localism.
Around the Industry
The Nail in HD Radio's Coffin (Mark Ramsey Media)
Mark Ramsey is about to give Last Rites to HD Radio in this commentary.

Pandora Radio Comes to Google Glass (Mashable)
The Internet music streamer thinks it might be on the cutting edge of fashion and technology.

Local Stations Enter Into Agreement (Ashley News Observer)
You don't have to be enormous corporations in major markets to create a local marketing agreement. Owners of the four radio stations in Crossett, Ark., signed an LMA this week, to cover sales, programming, accounting and personnel matters.

Radio Stations Sponsor Free Concert Tickets (Avalanche-Journal)
In Lubbock, Texas, radio stations across several formats are working together to provide tickets to several free concerts scheduled for next month's Panhandle-South Plains Fair. Some acts — Bobby V, 38 Special, Blood, Sweat & Tears.
Calendar of Events

International Radio Festival
Sept. 3–7
Zurich

Next Radio Conference 2014
Sept. 8
London, England

Public Radio Programming Conference
Sept. 9–11
Portland, Oregon

Radio Show
Sept. 10–12
Indianapolis

IBC
Sept. 12–16
Amsterdam

For a full list of upcoming events visit the Radio World calendar page.

 
 
 

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