Radio World NewsBytes: Don’t Freak Out; NAB Public File Suggestions; Radio Station Marketing
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Top Stories - 08.29.14
Auto Analyst to Radio: Don't Freak Out Car industry analyst Roger Lanctot thinks that GM's removal of HD Radio from certain 2015 models is less about HD Radio and more about a larger and long-term change in media strategy by the automaker.
NAB Says Bring Online Parity to Cable, Satellite The broadcast industry group wants the FCC to apply the same online file rules to cable and satellite broadcasters that it does to TV broadcasters. But it thinks that applying the rules to radio stations might overwhelm the FCC's public reporting system.
Radio Station, Market Thyself Mark Lapidus notes that radio stations often do a terrible job of advertising themselves, despite the fact that they are in the advertising business.
AES Reaches Beyond LA Even as free Exhibits-Plus badges and All-Access badges have become available for the AES Convention's return to Los Angeles this fall, the Audio Engineering Society is still working on numerous events and resources offered year round.
Today on Connect 2 Media & Entertainment
ATVA: CBS Radio Rejects Local Choice Ad (B&C) CBS-owned and operated radio stations have rejected an ad from the American Television Alliance promoting a new "local choice" retransmission reform proposal that TV stations say threatens their business model and localism.
Local Stations Enter Into Agreement (Ashley News Observer) You don't have to be enormous corporations in major markets to create a local marketing agreement. Owners of the four radio stations in Crossett, Ark., signed an LMA this week, to cover sales, programming, accounting and personnel matters.
Radio Stations Sponsor Free Concert Tickets (Avalanche-Journal) In Lubbock, Texas, radio stations across several formats are working together to provide tickets to several free concerts scheduled for next month's Panhandle-South Plains Fair. Some acts — Bobby V, 38 Special, Blood, Sweat & Tears.