Radio World NewsBytes: WLS Hit With $44K Fine; Help Wanted: Social Media Manager
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Top Stories - 02.10.14
FCC Upholds $44,000 Fine for WLS Cumulus Media-owned WLS(AM), in Chicago, may take a big hit for failing to properly label some sponsored content. The station disagreed and described the offenses as "inadvertent employee errors."
You Need a Social Media Manager In Radio World, Mark Lapidus writes, "Broadcast radio has a serious communication problem. We may be terrific at sending content out but we're terrible at receiving from, and responding to, our listeners." One solution: a social media manager for the station to get the message out.
Sources: FCC Won't Loosen Crossownership (B&C) John Eggerton reports that the agency is no longer looking to loosen restrictions on broadcast and newspaper crossownership, as Julius Genachowski was thought to want.
Radio Station Serving Immigrants Burns (CrossRoads News) Sagal Radio in the Atlanta area has provided programming for a variety of immigrant communities in their native languages. It burned last week and now seeks to rebuild.
San Antonio Gains Another Sports Station (MySA.com) The Alamo City adds to its sports radio options with Cox Media's reformatting of KONO(AM) into a CBS Sports Radio affiliate. The nascent station will take over broadcasting of the San Antonio Missions minor league baseball team's games, formerly carried by Cox's KKYX(AM) for two decades.
NPR Games 2014 (tumblr) They may have no rights to broadcast the games but that's not stopping NPR from trying to use them for their own purposes — in a fun way.