วันพุธที่ 4 กันยายน พ.ศ. 2556

Showtime's "Homeland," State of the Second Screen, Sony's 4K Store, Social Advertising


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September 04, 2013

Here are stories we thought you might be interested in from Connect 2
Media & Entertainment
.



TELEVISION
Capturing Tension and Apprehension for "Homeland"
"I approach 'Homeland' like a feature," explains the show's cinematographer Dave Klein, "except you don't have nearly as much time. Television moves quickly, but I try to maintain a feature film standard in the images."
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INSPIRED BY NAB SHOW
Seeing the Future of the Second Screen
"Technology rarely develops with any degree of logic," explains Alan Wolk, global lead analyst at Piksel, "something we can see in the current state of the second-screen industry, which consists of a random collection of unrelated third-party apps, show-specific apps, Facebook, and Twitter."
Read More»

DIGITAL MEDIA
The Last Link is the Hardest
The 4K ecosystem can be summarized as Capture-Play-Connect-Display (or CPCD for short), and all four pieces have to be in place to create a useful solution.
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INSPIRED BY NAB SHOW
Esayian: A Focus on Digital Is "Imperative"
The single biggest challenge facing U.S. radio commercial companies right now, says Marketron Deborah Esayian, chief revenue officer and co-president, is "balancing the need to invest in the future with the financial challenges of today's environment."
Read More»

DIGITAL MEDIA
Sony Opens Its Over-the-Top 4K Video Store
Sony has opened the doors to Video Unlimited 4K, a video download service that will offer more than 100 titles in the eye-popping Ultra HD format for rent or purchase by the end of the year.
Read More»

YOUR OPINION
Will Second Screen Experiences Change The Way We Watch Films?
In a recent story on Connect 2 Media & Entertainment, Nestor Bailey of Intel IQ predicted that audiences can expect to use second-screen apps that sync with the plot as part of their viewing experience. Do you anticipate wanting a second screen during the theatrical viewing of a film?
Read More»
 
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The Next Big Ad War: Netflix vs. Hulu vs. Amazon »
Traditional Media Is Not Dead: Why Radio And TV Advertising Are Performing Better Than Ever In Integrated Campaigns »
 




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