Selling Uncertified Transmitters; Building on Your Clients’ Passion
Your Thoughts on National EAS Issues? Says one reader: "Schedule two more tests, this time using NOAA Weather Radio, and make it three minutes long and see how many things work properly; give everyone 90 days to fix it, then try it again." Add your own thoughts.
Top Stories - 09.25.13
FCC Cites Company for Selling Uncertified RF Devices A company named FCCFrequency is receiving agency attention after allegedly selling non-certified LPFM transmitters to a pirate station, among others. The FCC has a few more questions for the company, as well.
Capture Your Clients' Passion In Radio World, Jeffrey Hedquist asks, "Want to create a campaign that stands out? As a marketing partner, ask your clients why they got into the business and encourage them to tell their stories. Capture the lightning in a jar. Transmit your clients' passion to your audience in their commercials and you'll help them succeed."
Who Believes In the Apple Television? (Multichannel News) Connect 2 Media & Entertainment features a mix of tech content, conversation and curation. Here: Skepticism abounds — is Apple really planning a big screen TV or is it working on something more like iTunes for TV?
Around the Industry
Radio Companies Spar Over Pending Acquisition (Roanoke Times) In Central Virginia, the acquisition of WLNI(FM) in Lynchburg by local radio broadcast company Mel Wheeler Inc. has caused a dustup, with another local radio station owner, 3 Daughters Media, filing preventive appeals with the FCC.
How the U.S. Military Plans to Hijack the Airwaves (Forbes) A little noticed vendor request for specialized broadcast and other RF equipment from the federal government raised a few eyebrows. Airwaves wars in the future could become literal realities.
Internet Radio Services Becoming More Mainstream (L.A. Times) An Edison Research survey, commissioned by Pandora, Spotify and TuneIn, examined all types of streaming — direct streaming such as TuneIn and music services such as Pandora. It seems a lot of people are partaking.